"Mumbai" India will see massive growth in consumption of data and content over mobile phone devices

BhartiAirtel on Tuesday become the 1st company in India to offer high speed Internet services using 4generation telecommunications technology. BhartiAirtel company said high-speed wireless broadband "has the potential to transform India" and to provide a platform for "building the country's digital economy."

4generation, known as the ultra broadband allows smart mobile phone users to surf the Internet, online video conference and download photo, book, music, video and other content at a rate several times faster than 3generation services that are still being rolled out across the country. A successor to the 3generation and 2generation families, 4generation is expected to be five times quicker than 3generation services. BhartiAirtel would offer services such as high-definition mobile TeleVision and online video conferencing. Analysts say India's rural areas offer huge market potential but erecting infrastructure to support high-speed networks will be costly, making urban areas the immediate battlegrounds for customers. SunilMittal said that the TD-LTE (Long Term Evolution) technology adopted by BhartiAirtel would be the platform for future broadband revolution. "We hope that this technology would be emulated and followed by those who got Braodband Wireless Access licenses," SunilMittal said at the launch event.

"Today's launch is a major milestone for India and BhartiAirtel," Bharti Airtel company chairman Mr.Sunil Mittal said in a statement. BhartiAirtel rolled out the 4generation wireless broadband services in Kolkata and is working on launching advanced technology networks in other parts of INDIA. Bharti Airtel will shortly roll them out in the other three circles of Karnataka, Punjab and Maharashtra (excluding Mumbai). "Bharti Airtel company will launch the 4generation LTE service in Bangalore this month, followed by Pune and Chandigarh," Bharti Airtel company Chairman Mr.SunilMittal said. With one of the largest pools of young people in the world, India will see massive growth in consumption of data and content over mobile phone devices and proliferation of mobile commerce, analysts say. BhartiAirtel and its rivals paid a total Amount Rs 38543 crore ($7.5 billion) to buy 4generation wireless broadband spectrum in a year 2010 auction, which saw bids at much higher cost than initially expected. BhartiAirtel managed to win 4generation spectrum in just 4 of India's 22 telecoms zones in the spectrum auction, paying amount Rs.3314 crore for spectrum in the Maharashtra, Karnataka, Kolkata and Punjab zones. The network for rolling out BhartiAirtel el's 4generation LTE services in the city had been built by Chinese telecom equipment maker ZTE. BhartiAirtel is the 1st mobile service operator to launch 4generation technology services in the country. Bharti Airtel has already awarded the contract for building and operating its 4generation network in Maharashtra to Nokia company Siemens Networks. Company first mobile service was also launched in Kolkata (INDIA) in Year 1995.

Source: The Times of India

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